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Real estate: industry trends

8 septiembre, 2023
English
Bienes raíces: tendencias de la industria. Real Estate: Industry Trends. Immobilier : tendances du secteur. Imobiliário: Tendências do Setor.

Jones Lang LaSalle (JLL), a global real estate firm, refers that for its long-term growth strategy it has identified some macro trends that it considers important guiding influences in the continued expansion and evolution of this industry.

In October 2022, the World Bank’s latest Urban Development Update forecasted that 70% of the global population will live in cities by 2050, up from 56% at the time of the report. This growth will drive an increasing demand for various real estate services and expertise.

As work patterns and preferences continue to evolve, partly due to technological advancements and the widespread adoption of flexible work, cities will continue to thrive. They will adapt to people’s lifestyle and economic aspirations, with vibrant, renovated office and cultural spaces.

Another investment opportunity lies in the ongoing trend of corporate outsourcing of real estate services. Although it currently represents a minority of the total commercially built real estate worldwide, this trend—originating in the U.S. in the early 1990s—is now expanding globally.

Real Estate

In corporate boardrooms worldwide, the pandemic has accelerated the growing focus on reimagining workplaces and shaping concepts for the future of work.

Another key focus is addressing climate change and managing the finite nature of global resources, which have become defining issues of our time.

According to the International Energy Agency, real estate and the built environment account for nearly 40% of total direct and indirect global CO₂ emissions.

At the same time, stakeholders are increasingly demanding that companies and organizations prioritize ESG (environment, society, and corporate governance) criteria across all sectors of society.

These factors, along with a growing emphasis on health and wellness, are contributing to a strong and rising demand for sustainability services and expertise throughout the real estate industry.

 

 

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